Loeb & Loeb LLP is a multi-service law firm with more than 300 attorneys in five domestic offices in Los Angeles, New York, Chicago, Nashville and Washington, DC, as well as a representative office in Beijing. The firm is a recognized leader in counseling clients at the convergence of media, technology, outsourcing and business.

The Advanced Media and Technology department at Loeb & Loeb delivers a comprehensive approach to anticipating, analyzing and addressing the many legal issues facing domestic and foreign companies as they employ and adapt advertising, new media and technology to meet their strategic goals. Encompassing the firm’s highly regarded Advertising and Promotions; Emerging Media; Marketing and Advertising Regulatory; Privacy, Security and Data Optimization; and Technology and Outsourcing practices, this group provides a broad range of cross-functional services that help companies compete in today’s global markets.

Loeb & Loeb’s Outsourcing attorneys take a results-driven approach to the strategic outsourcing of complex information technology and business process functions for clients in the U.S. and abroad. Our legal services include matters relating to onshore, near-shore and offshore solutions; multi-sourced environments; renegotiation/exit strategies; dispute resolution; labor and employment; privacy and data security; compliance; intellectual property; and mergers, acquisitions and divestitures.

Our attorneys have played key roles in all aspects of information technology transactions, including issues related to e-commerce, emerging technologies, telecommunications, intellectual property, privacy and data security. Our capabilities address technology acquisition, development and implementation; systems integration; enterprise technology procurement; Strategic planning; best practice and market trend identification; contract preparation and negotiation; and dispute resolution.

Recognized as pioneers in terms of counseling on the use of new technologies and developing media channels in marketing and advertising efforts, our team’s sophisticated understanding of new technology trends, opportunities and legal matters is unparalleled. We keep clients up to date on the rapidly evolving laws relating to mobile marketing, privacy and data security, and are at the forefront of creating innovative deals involving wireless media, branded entertainment, user-generated content, online and text messaging promotions, and multi-platform integrated campaigns.