Negative Option Offers: Positive Practices to Keep Them Compliant | Practical Law
A practice note discussing Federal Trade Commission (FTC) and state enforcement against negative option plans including continuity plans, automatic renewals, and free trial conversions. This Note discusses the FTC's Negative Option Rule, the Restore Online Shoppers' Confidence Act (ROSCA), and state automatic renewal laws on this issue. It also provides best practices for offering negative option programs.