Advertising and Marketing Agreements Toolkit | Practical Law
A collection of resources designed to assist counsel in drafting advertising and marketing agreements.
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Advertising and Marketing Agreements Toolkit
Practical Law Toolkit w-019-6257
(Approx. 7 pages)
Advertising and Marketing Agreements Toolkit
by Practical Law Commercial Transactions
Related Content
Maintained
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USA (National/Federal)
A collection of resources designed to assist counsel in drafting advertising and marketing agreements.
This toolkit is designed to help counsel draft advertising and marketing agreements. It mainly focuses on providing relevant Practical Law content on:
Advertising and marketing service provider contracts, including agreements with advertisement agencies, online agencies, and market researchers.
Advertising and marketing agreements that provide content or enable an advertiser to use content.
Advertising placement agreements.
For a general toolkit that features an overview of Practical Law's advertising and marketing resources, see our
Advertising and Marketing Toolkit
.
Standard Documents
Advertising Agency Agreement (Pro-Advertiser)
Advertising Agreement: Print Publication
Appearance Release
Appearance Release (Minor)
Celebrity Endorsement Agreement
Concert Tour Sponsorship Agreement
Cross-Marketing Agreement
Exhibition Space Application and Agreement
Focus Group Participation and Release Agreement
Interview Release
Market Research Agreement (Pro-Customer)
Market Research Agreement (Pro-Supplier)
Master Online Marketing Services Agreement
Prize Supplier Agreement
Product Placement Agreement (Pro-Advertiser)
Product Placement Agreement (Pro-Producer)
Promotion and Marketing Services Master Agreement
Publicity Waiver and Release
Public Relations Agreement (Pro-Client)
Services Agreement: Food Sampling
Social Media Influencer Letter Agreement
Speaker Engagement Agreement
Sponsorship Agreement: Single Event (Pro-Sponsor)
Testimonial/Endorsement Release (Short Form)
Standard Clauses
Advertising and Marketing Agreement Clause: Approval of Creative Materials
Advertising and Marketing Agreement Clause: Creative Agency Conflicts Clause
Advertising and Marketing Agreement Clause: Managing Social Media Influencer Campaigns
Advertising and Marketing Agreement Clause: Morals Clause (Pro-Advertiser)
Advertising and Marketing Agreement Clause: Pension and Health Allocation in Multi-Service Talent Agreement
General Contract Clauses: Direct Mail Services
Practice Notes
Celebrity Endorsement Agreements
Cross-Marketing Agreements
Sponsorship Arrangements in the US
Checklists
Drafting a Celebrity Endorsement Agreement Checklist
Drafting and Negotiating an Advertising Agency Agreement Checklist
Drafting and Negotiating an Event Sponsorship Agreement Checklist