An agreement for one party to sponsor an event organized and produced by another party. Event-sponsorship agreements vary in length and complexity depending on many factors, including the type of event, number and types of promotional rights granted to the sponsor, forms of sponsorship fees or other consideration, and degree of exclusivity, if any. Each event-sponsorship agreement must be tailored to suit the particular circumstances of the transaction. This Standard Document is drafted in favor of the sponsor, but aims to be reasonable and includes provisions that are common to negotiated sponsorship agreements. This Standard Document has integrated notes with important explanations and drafting and negotiating tips.